When Invicta was first founded by the Swiss businessman Raphael Picard in 1837 his vision was to construct finely made timepieces that everyday people could afford. His determined family company prospered for over a hundred years, until, like many Swiss names of the same era, it sunk into virtual obscurity during the 70s. This was the time period when many watchmakers switched from building manual and automatic timepieces to using the precision power of quartz.
Fast forward to the modern age. Once again many watch companies are struggling since most people can simply check the time on their cell phone, laptop, mp3 player or any other gadget. And yet today Invicta watches are more popular than ever all over the globe.
At first glance it appears so contradictory that it seems impossible. But it is true. Invicta has been reborn. Discerning consumers recognize the artisanship apparent in the combination of modern style and timeless craftsmanship that defines the Invicta brand. Here are a few exciting examples of the options Invicta offers today.
Invicta Men's Sea Spider Sport Swiss Quartz Chronograph Bracelet Watch
One way that Invicta has blazed their recent revolution is by embracing new technology. When many watchmakers died out by refusing to switch to quartz, Invicta realized that using this advancement didn t mean they had to stop offering watches made with the artistry inherent in manual and automatic timepieces. They could simply do it all. They would let the consumer decide.
The popular Sea Spider Sport is a great example of one of the brilliant quartz options that Invicta makes. It sports a dynamic sunray dial available in black, red, green or yellow that is surrounded by a silver-tone stainless steel case. The strap is constructed of an interwoven combination of ultra-light black polyurethane and durable stainless steel. Water resistant up to 100 meters, this sharp, stylish watch is up for anything.
Invicta Men's Subaqua Noma III Swiss Quartz Gold-tone / Black Bracelet Watch
In a boardroom or on a ski slope, this dazzling watch will turn heads at any occasion. The first thing that strikes you when you see this watch is the gorgeous case. Constructed of highly resilient stainless steel, it is coated with 18K gold plating and polished to a stunningly bright finish.
The dial is offered in black, blue or champagne and features a skeleton cutout in the middle, offering a perforated glance at the Swiss ISA 8176 Quartz GMT movement. There is also an additional counter sub-dial that lies near the 2:00 hour marker. The bracelet is made of even more 18K gold-plated outer links, which surround the flexible black polyurethane inner links and connect at a deployment clasp. Every aspect of this watch is incomparably original.
Invicta Men's Subaqua Noma III Ocean Quest Watch w/ Interchangeable Strap & Bracelet Set
Perfect as a gift, this kit comes packaged inside of a bright yellow Subaqua Noma submarine travel case. Along with the standard stainless steel maritime aluminum strap comes three additional ones in genuine leather, polyurethane rubber, and silicone rubber so you can choose whichever you like to match your outfit or occasion.
The dial is made of carbon fiber and comes in shock blue, orange, green, or yellow. It is set back from the case so that the Tritnite-filled index markers stand out even more. Stun your father, congratulate your son, or treat yourself with this unbelievable package.
Invicta Men's Stainless Steel Quinotaur Russian Diver Watch
Utilizing Swiss Unitas 6467 mechanical movement, this glorious timepiece is both a link to the past and a gateway to the future. Manually winding this painstakingly constructed miniature work of art is all the more worthwhile because of its clear dial, allowing the wearer (or the admirer) to view all the intricate parts ticking away. The case comes in either rose-tone or highly polished solid stainless steel.
The clever addition of an expertly made screw-in crown means that all of the delicate machinery that powers this collector s item is, remarkably, water-resistant up to 100 meters. All this is rounded out with 17 jewels, a stylish rubber clasp, and luminous markers and hands. Show off your appreciation for the art of classic watch making without sacrificing the durability of modern technology with the Quinotaur Russian Diver Watch.
Invicta Reserve Men's Subaqua Venom Swiss Automatic Bracelet Watch w/ Strap
One of the greatest features of many of the Invicta watches is their resistance to water, in this case, up to 1,000 meters. But sometimes it is hard to imagine, even with such a perfectly sealed case, getting beach sand stuck in a fancy stainless steel bracelet with a deployment clasp.
That is why this style comes with both the stainless steel option and an additional, interchangeable simple and sleek polyurethane band with a buckle clasp. No need to pack multiple watches while on a business trip when you own this watch. Just keep the extra strap in your briefcase and you can be out of the office and onto a jet ski in no time.
Times have been tough in the watch-making industry before, and surely they will be again. But as long as there are companies out there that produce gorgeous, quality timepieces, there will be people out there who will appreciate them. Maybe that is why Raphael Picard named the company Invicta all those years ago. In Latin, Invicta means invincible.
5 Invicta Watches To Keep An Eye On
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