2012-01-03

How to save Windows Phone 7

Introduction: the United States IT site eWeek wrote today, Windows Phone 7 ‘s market share has already at a low point, but Microsoft has not taken any measures to save the platform. But, in fact, Microsoft completely through the acquisition of mobile phone manufacturer, closed platform and simplifying the upgrade process, such as measures to cope with the crisis.

But fortunately 2012 will be a fresh start, Microsoft can through a number of new initiatives to promote the Windows Phone 7 well. The details are as follows:

1, build similar to Nexus’s strategy

Google made a wise decision: through the Nexus brand, it has launched a number of high quality Android Smartphone. Although this company has not independently developed Smartphone, it still played an important role, it is very important. Google is a big brand, is well received by consumers and business users. Maybe Microsoft should follow such a move, with hardware partners to develop products similar to the Nexus.

2, be close to operators

Microsoft did not establish a good relationship with operators last year. The company has been working hard to sell hardware vendors Windows Phone 7 platform, but promotion was borne by the operators. When Microsoft will learn: sooner to help operators, lifted sales are more quickly?

3, meet the needs of developers

The developers are essential links for Windows Phone 7. If Microsoft is able to find ways to attract Android developers to Windows Phone 7 platform, the probability of success of this system will be increased significantly. To attract developers, you need to provide more attractive profit sharing model. Microsoft has the cash, it’s time to take this to improve its position in the market. What is more, Windows Phone 7 also need to meet the customers, now the 3D technology is more and more popular, so if Windows Phone 7 uses 3D technology, such as we can play 3D video on Smartphone by using a 2d to 3d converter,so it has a obvious advantage than other Smartphones.

4, the acquisition of a mobile phone manufacturer

In addition to the application, Microsoft should buy a mobile phone manufacturer with cash. Either the RIM or Nokia, or other vendor, Microsoft is spared. It might alienate other manufacturers, but now that Google may acquire Motorola, why Microsoft can’t follow it?

5, patience

Former Microsoft Executive Charlie Kindel on December 26, the author said, Android platform fragmentation problems will become more and more serious in the coming years. If that is the case, Microsoft would have to be patience. This differentiation would eventually annoy consumers, they would choose other mobile platforms. Security as a point, let Android collapse from on the inside, it may be a viable strategy.

6, take into account the Tablet

Microsoft has really said Windows 8 will become the company’s tablet computer operating systems. Windows Phone 7 also is perfectly feasible for the smaller devices. This product seems to be between 5 and 7-inch ideal platform for handheld devices. Through a number of improvements, perhaps could be a good choice for business users. Tablet is the next frontier of mobile operating systems vendors, bypassing the market certainly is a big mistake. For an example, Windows Phone 7 can try to solve the problem that the Apple ipad has left, we all know that ipad only support mov file and mp4 format, other common videos can not played on it, if you want to play them on ipad, the best way is to dvd to ipad mac converter.

7. totally ignore Apple

Microsoft should completely ignore Apple. The iPhone sales are very high indeed, but the overall market share of the iOS is falling. In addition, Apple also controls the software and hardware. Google is what Microsoft should be worried about the opponent, Android and Windows Phone 7 development thinking are the same, the target partners are the same. Excessively paying an attention to Apple is to spread the energy.


How to save Windows Phone 7

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